review: WeChat red intention is very clear, if you want to cash the amount of red, must be completed by binding bank cards, which directly encouraged the user experience WeChat payment, once WeChat pay scale up.
of course, this is a challenge, but also an opportunity – these cases in 2014 is still good.
, Pearl Harbor attack
According to official data released during the Spring Festival
WeChat: New Year’s Eve to new year’s day at 4 p.m., more than a day to participate in the snatch WeChat red envelopes more than 5 million users, a total of more than 75 million times to grab a red envelope. But this is not the key issue, or not the real let Ma and other Internet Co wary of the threat – red is just a moment’s pleasure, and the subsequent effect and influence by this wave of rush red heat to a large number of users to bind WeChat payment brings is the biggest bonus of this social.
intention is very clear, if you want to cash the amount of red, must be completed by binding bank cards, which directly encouraged the user experience WeChat payment, once WeChat pay scale, in the future, WeChat Mobile Games, business and even Internet personal banking will gradually open.
through a first threshold, crossed the entire business layout, "invaluable grab envelopes".
Haier brothers play "drag"
do not underestimate the ability to create and spoof users, otherwise the results, you know ~
In order to give Haier
over the years has been naked appearance of "Haier brothers" with decent outfit specifically on the Internet to carry out a new image to open up a fresh outlook collection activities, however, the image is really two minutes by the netizen "playing", and even a lot of works to be directly removed from the serious staff the event page.
despite the success of the hot topic of the user, the work of crazy pass on micro-blog, while the brand is also a rare opportunity to get close to consumers, but Haier seems to be reluctant to scale too much. After all, pick up the soap thing, users really can not stop.
Coca-Cola lyrics bottle
may be because the 2013 summer nickname bottle battle brought to Coca-Cola sales growth of 20%, perhaps because of the bottle on the really "forced", in short, the lyrics bottle so beautifully
is the nickname bottle before experience, Coca-Cola for the lyrics bottle it hundreds of times: according to opinion leaders for customized product launch, the star effect, KOL activity and influence on social networks, manufacturing information highs, and then through social media for active fans to follow, which.