Tencent Francisco November 11th morning, the Jingdong announced the latest dual 11 transcripts. Jingdong data show that only 29 seconds, the amount of a single Jingdong broke the 2010 double day record of 11, followed by 3 minutes and 37 seconds, 15 minutes, 1 hours and 13 minutes, respectively, to break through the 2011 to 2013 double day record.
at 0:12 on November 11th 49 seconds, Ms. Lee received in Shanghai, just bought from Jingdong PHILPS 4K TV, which is this year’s Jingdong double the first order of the distribution of the Jiading District. From the order to the receipt, with only 12 minutes and 31 seconds.
this year, double 11 during the launch of a large Jingdong in the country, zero action, that is, the beginning of the beginning of the morning to arrange the order of the user sorting out and distribution. As of 1 in the morning, Jingdong has completed the first two single distribution in the country’s 35 large and medium cities in the first two of the 11.
in this year’s "double 11" period, the Jingdong logistics also launched the "thunder", distributed in warehousing and distribution Jingdong 3C Beijing, Shanghai, Guangzhou, category nine Chengdu city will conduct joint speed, some users will enjoy 11 double morning single morning service ultimate experience.
in the 3C category of the crazy two hours of activity, mobile phone category sales is nearly 2 times the same period last year; computer sales office category is 2.7 times last year, intelligent digital category sales over the same period last year 2; small appliance category sales rose by more than 300% in half an hour.
30 minutes ago, color TV sales of more than 250 thousand units, an average of about more than 8 thousand units per minute. GREE air conditioning sales rose nearly 500%; refrigerator and washing machine sales in half an hour is 2 times more than last year at the same time, half an hour washing machine sales of nearly 100 thousand units; variable frequency refrigerator sales grew more than 300%, an increase of more than 200% air-cooled refrigerator.
Jingdong supermarket in November 10th 22 launched the first "crazy four hours" sold nearly 10 million pieces of products, of which four hours, Schwarzkopf single volume up 11 on the same day last year growth of 230%; the first 10 minutes, imported rice single volume grew 100 times; Jingdong owned 1 hours sold 100 thousand bottles of red wine, is 5 times last year over the same period.
data show that this year during the double 11, occupied the absolute dominance of domestic brands in TV, refrigerator, washing machine, air conditioning and other home appliances category, including air conditioning category, only GREE, Midea, Haier three sales accounted for more than 80%; mobile phone and tablet computer of domestic brands the rise of mobile phone sales of the top ten in 7 are domestic brands, and 5 as of last year, this year’s fastest growing mobile phone brand is OPPO and VIVO.